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NO RULES!

Updated: Jan 27, 2020



Fashion is indefinable and ephemeral, it lacks definition and stability, that’s why there are rules. Fashion rules were created to tell us what’s right or acceptable, to keep people in line, well, here a Nu View we say screw the line. Fashion is all about creativity and self-expression and the rules are what is limiting that, so we’re done following them. In 2020 there are no rules!


It’s January, and thus begins the new-year-new-me szn. However, in 2020, we’re making it the year for not giving a damn! In 2020 there is no more obsessively monitoring the latest fashion and style trends for the sole purpose of trying to fit in, no more caring about what others think of you in that crop top or wearing that outfit. From now on you set the trends, what’s in fashion is up to you, and the only person’s style approval you need is your own… and maybe Law Roach.

What I love most about the start of a new year is the eternal optimism: the hope that this year will be better than the last, the promise that this time you will stick to your New Year’s resolutions and that you’ve learned from your mistakes, the assurance of a fresh start and the feeling that this will finally be your year. For me, January has always been like the calm before the storm, the moment of peace right before the chaos. But, what if for once there was no storm? What if, this year we all decided to make this year ours? 2020 isn’t just the beginning of a new year, it’s the beginning of a whole new decade, it isn’t just merely another chapter, it’s a new book entirely. This year there will be no rules! No rules when it comes to fashion, no rules when it comes to style, or accessories, or makeup. Repeat after me: when it comes to fashion I’ll decide what’s trendy, I can wear white after Labor Day, I can mix fabric prints, when it comes to jewelry less isn’t more – more is more, I will wear black and navy blue together, I will shop from any section of the store I want to, boys or girls, because I can, something is in fashion or fashionable because I say it is. This year, the only trend anyone should care about is confidence, good thing it goes with everything.

This month what you can expect from Nu View won’t be articles on the latest style trends, or pieces that we should all have in our closets, or New Year’s resolutions about working out and losing weight. 2020 is the year of the individual, this year is all about us. We’ll be talking about the trends we love, the trends we’ve missed and are going to be bringing back, even if no one else does.

We’ll be talking about our FASHION resolutions, for example, what’s mine? This year I am going to dress like it’s always Fashion Week and the world is my catwalk, after all, city streets are the real runways.


xoxo,

Don and Sofia

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